How Much Kim Kardashian is Losing for NOT Posting on Instagram

We're used to see frequent Instagram/Snapchat/Facebook posts from Kim Kardashian, but it's now been a week since we've seen or heard a peep from the reality TV star.

Kim Kardashian has retreated from the public eye since she was bound, gagged and robbed at gunpoint in her Paris hotel room last week.

She's cancelled her upcoming appearances and suspended production of Keeping Up with the Kardashians, in addition to remaining silent on social media. According to TMZ, Kim is taking a full month off from her commitments, and that could cost her upwards of $1 million.

A source told People that Kim is "blaming herself" for the robbery because she had showcased her ring so prominently on Snapchat. Others have said that the incident is causing Kim to entirely rethink her social media approach and reconsider what and how much she shares with her millions of followers.

Celebrity financial adviser Samuel Rad told People that he estimated  Kim Kardashian’s posts "are worth at least $20,000 a piece to her overall brand"—and that’s separate from the amount she brings in from paid sponsored posts.

Kim’s "overall brand is generating at least $1 million a month through just general posts, not including anything that’s specifically being contracted with companies," Rad explained. 

That said, Rad speculates Kim could actually stand to benefit in the long run, especially if she handles her return to social media correctly:

"I think what’s going to happen is the first post she’s going to put up after not having posted for [a while], it’s going to get so many more followers and hits. I think that it might actually end up helping her… I think it could be a really big moneymaker for her brand… People are hoping to hear from her. If Kim positions herself correctly, she can have a real blockbuster media score."

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